Russ Outboard Center is the leading supplier of outboard motors here in WI  that allows customers to purchase thousands of new and preowned boat motors from the comfort of their home or by visiting our physical location.

Russoutboardcenter.com showcases one of the state’s largest inventories of new and used boat motors for sale.

Here at Russ Outboard Center, we are committed to the same values and principles our founder and father, Don Potts, based the business on when he started the company in 1976. Originally from New Jersey, Don had always wanted to move to WI to be closer to the great outdoors. Just days after marrying the love of his life, Mary Ann, the two set off on an adventure that would bring them across the country, eventually settling in WI.